Pub. 13 2018-2019 Issue 1

NEBRASKA BANKERS ASSOCIATION 9 website —aba.com/AmericasBanks —that offered data illustrating the role banks play in their communities and the econo- my. In April, we took our efforts up several notches with a reimagined site that really brings that data to life. Visit aba.com/AmericasBanks and you’ll find not only national statistics on how much banks have lent to small busi- nesses, farms, homeowners, and state and local governments, but also—for the first time—an interactive map that allows you to see banks’ economic impact by state. Data points include jobs; branch/office locations; mortgage, small business, and small farm loans; customers; and volun- teer hours donated. You’ll also find anecdotes, photos, and videos—most submitted by banks—that show what their retail and business cus- tomers valuemost in them. Such customer testimonies include praise for a bank’s mobile app, the support provided follow- ing a hurricane, and the guidance that helped one couple buy their first home. As one customer put it when describing his raspberry farm’s decades-long relation- ship with a local bank, “it’s super impor- tant to have a bank that understands the business, understands community, under- stands what we’re doing, our challenges, and that Mother Nature plays a big role.” Still more stories demonstrate banks’ commitment to local nonprofits and revitalizing a local neighborhood, and spotlight ways bank employees have gone above and beyond for their customers, in- cluding one who checked up on an elderly customer daily—including weekends and holidays—for more than 10 years. One must-see video on the site (under “Helping Communities”) is a special eight- minute documentary ABA produced that demonstrates how three banks of very different sizes, all on one city block, collec- tively drive growth and renewal in down- town Denver. The focus is Denver but it’s a story playing out in countless commu- nities across America, providing a visual illustration of how bankers support the activities and growth of manufacturers, property developers, service businesses, nonprofits, and others as those companies and organizations drive employment and opportunity in the city. What you find on the America’s Banks site is just the beginning. We have more material we’ll be rotating in later, and we hope you’ll help us keep the content fresh by sending similar videos, photos, cus- tomer testimonials, or employee stories to AmericasBanks@aba.com. We also ask that you help us amplify the good news by sharing the site far and wide. For help in doing this, please down- load our social media guide at aba.com/ AmericasBanksGuide. By amplifying the story of America’s banks, you can help policymakers and the public better un- derstand how banks deliver jobs, growth, safety, and convenience.  Email Rob Nichols at rnichols@aba.com . COMMERCIAL LOANS - TIF/BOND FINANCING DIP FINANCING - BANKRUPTCY/CREDITORS’ RIGHTS BANK ACQUISITIONS/DIVESTITURES REGULATORY COMPLIANCE - GENERAL CORPORATE 402.390.9500 koleyjessen .com Banking, Finance and Creditors’ Rights Finding the Right Solution for Every Transaction